Female Startup Club The Margot Robbie prank, an epic Beauty Merger & Abbie Chatfield’s Influence, with Rachael Wilde (Tyers) Co-Founder of TBH Skincare (Part 1)
Hi and welcome back to the show! It’s Doone here your host and hype girl. If you’re new here - we love to understand the insights and playbook behind the brands we love and buy - and if you’re an OG listener. Well, LOVE you. You know what this is all about. Today’s episode is a follow up to our original episode with Rachael from 2021. Which I’m going to link in the show notes incase you wanna circle back for all the early stage story stuff and her blueprint for getting this brand off the ground. I love doing episodes like this because so much has happened in between then and now. Rachael’s since merged with another skincare company, she’s launched TBH skincare into hundreds of Priceline stores around Australia and she’s just got so many good insights when it comes to her approach to marketing. She’s a big believer in grassroots, guerrilla style marketing - which I just absolutely love - it’s so my vibe - and there’s so much gold packed in here. It’s a great episode! There’s a few crazy stories sprinkled in here.
If you love it! Shout about it! Tell a friend. Honour the girl code. Oh! And I’m thinking about our next meetup for November and I’m trying to decide if we do Sydney or Melbourne. Sooo let us know in the DMs where we should host our Aussie catch up next month. I would love to meet you IRL
Let’s get into it.
This is Rachael Wilde for Female Startup Club and this is the link to the original episode: https://www.femalestartupclub.com/podcast/episode/4e251d0f/this-aussie-founder-and-her-mu[…]-in-18-months-heres-how-with-tbh-skincares-rachael-tyers
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