287. Sales is EVERYTHING in Business - How to Win at the Game of Sales - Part 1

This episode of Millionaire University features the first installment of a four-part series centered on sales fundamentals that can help you grow your business exponentially. Sean O'Shaughnessy, owner of New Sales Expert and a leader in the Fractional Sales VP space, joins leads the discussion in part 1 where he will discuss establishing the foundation of a sales process. Sean will introduce this process and explain each stage from prospect to closing and build on that to help you identify your target market. He'll also do a deep dive into crafting your value proposition. If you feel like you're stuck in the mud when it comes to sales in your business, then this episode is for you!

+ Overview of what a sales process is

+ Understanding the importance of having a process

+ The six steps of the sales process

+ Identifying your target market

+ The importance of knowing your audience

+ How to identify your target customer

+ How to research your ideal client

+ Crafting a value proposition

+ How to articulate the benefits of what you're selling.

To connect with Sean on Linkedin, click here.

To check out Sean's website, click here.

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