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The Mind Your Business Podcast

Episode 691: #BizTipFriday Digital CEO Edition: What To Change In Your Launch Or Promotion To Enhance Sales

May 24, 2024
Learn strategies to enhance your launch or promotion for increased sales. Discover how adding bonuses on specific days can boost conversions. Find out about the power of a live chat feature for making sales. Explore the effectiveness of creating a secret podcast for your audience.
18:54

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Quick takeaways

  • Changes can risk performance, while enhancements boost sales, debrief after launch to understand what works.
  • Adding exclusive bonuses and live chat features can drive demand, utilize secret podcasts for deeper audience connection.

Deep dives

Enhancing Your Launch Strategy

Enhancing your launch strategy involves the distinction between changes and enhancements. Changes can risk performance, while enhancements either maintain or boost performance levels. It is vital to debrief after each launch to understand what works and what needs improvement. Focusing on enhancing successful strategies rather than making unnecessary changes can lead to increased momentum and success.

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