Exploring Direct-to-Consumer Dynamics
In this episode of the RETHINK Retail podcast, Top Retail Expert Yael Kochman and Global Retail Leader Celso Borges, VP & Head of e-Commerce Europe at PepsiCo discuss the evolution of direct-to-consumer (DTC) strategies.
Learn how DTC models transform customer interactions with data and analytics.
Key Highlights:
đź“Š Importance of Customer Data
🔍 Power of Analytics
đź›’ Personalized Value Creation
"With the right focus on data and analytics, brands can create lasting relationships." - Celso Borges
Stay tuned to learn how DTC strategies are reshaping retail.
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