Unleashing Growth: Why African Startups Should Master the Art of Sales and Business Development with Gerald Black

Episode #74 with Gerald Black, who is a highly accomplished expert in the realms of entrepreneurship and business development. Renowned as a successful serial entrepreneur, Gerald brings a wealth of experience and knowledge in entrepreneurship, business development, and project management, making him a highly sought-after consultant and mentor within the African startup community.

Moreover, Gerald holds the esteemed position of Head of Go To Market at Anchor, a cutting-edge banking-as-a-service platform. Anchor enables seamless integration of essential financial features such as accounts, cards, payments, lending, and more into your product within a matter of minutes. With Gerald's invaluable expertise in this role, he spearheads the strategic initiatives to bring Anchor's innovative solutions to market.

What We Discuss With Gerald

• Does the sales cycle from pipeline generation, lead qualification, and closing differ when trying to implement it in the African startup space?
•  How important is a strong sales and business development strategy for the success of startups in Africa? 
•  How do you help African startups overcome the challenges they face in terms of growth and scalability? 
•  What are some of the key factors that investors look for in startups when it comes to sales and business development?
•  What do you think sets successful African startup founders apart from those who struggle to make it? 
• And much more...

Full show notes and resources can be found here: Unlocking Africa show notes

Did you miss my previous episode where I discuss From Local to Global: Unlocking the Potential of African Restaurant and Retail Brands with Leonard Mudachi? Make sure to check it out!

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Connect with Terser on LinkedIn at TerserAdamu, and Twitter @TerserAdamu

Connect with  Gerald  on LinkedIn at Gerald Black, and Twitter @_GeraldBlack

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