Creating New Categories: Metabolic Health with Sam Corcos & Andrew Conner, co-founders of Levels
Aug 11, 2021
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Sam Corcos and Andrew Conner, co-founders of Levels, discuss their mission to change the way the world interacts with food through metabolic health. They unravel misconceptions about "healthy" foods, emphasize the importance of accurate health information, and share their journey of starting a remote company. They also outline their next steps, which include finding good engineers, refining the business model, and providing personalized insights to users.
Levels Health aims to change the way people interact with food by providing personalized insights to optimize diet for weight loss, energy levels, and better sleep.
Levels Health addresses the growing metabolic health crisis by creating awareness, offering personalized insights, and empowering individuals to make informed dietary choices.
Levels Health works to overcome skepticism and misinformation surrounding nutrition and health by providing accurate information, education, and bridging the gap between the medical system and personalized health.
Deep dives
The Goal of Levels Health
Levels Health aims to change the way people interact with food by providing a near instantaneous feedback loop on how their body reacts to different foods. This feedback helps users optimize their diet for weight loss, energy levels, and better sleep, while also reducing the risk of metabolic health issues like diabetes.
The Importance of Personalized Nutrition
Levels Health recognizes the significance of personalized nutrition and the impact it can have on individuals' overall health. The company believes that different diets work for different people, and the key is to find a sustainable diet that incorporates whole, unprocessed foods. They emphasize that nutrition is not a one-size-fits-all approach, and their goal is to provide customized insights to empower individuals to make informed dietary choices.
The Metabolic Health Crisis
Levels Health addresses the growing metabolic health crisis, which includes the increasing prevalence of conditions like diabetes, heart disease, and fatty liver disease. They highlight the alarming statistics that show a significant percentage of adults in the US are insulin resistant to some degree, putting them at risk for developing metabolic health issues. By creating awareness and offering personalized insights, Levels aims to reverse this concerning trend and improve overall metabolic health.
Combating Skepticism and Misinformation
Levels Health acknowledges the skepticism and misinformation surrounding nutrition and health. They work to overcome this skepticism by providing accurate information and education to both medical professionals and consumers. They emphasize the importance of continuous glucose monitoring in understanding how different foods affect the body and debunking food myths. They aim to bridge the gap between the medical system and personalized health by offering consumer-friendly and mainstream solutions.
The Future Vision of Levels Health
Levels Health's vision extends beyond glucose monitoring and metabolic health. They seek to build a comprehensive feedback loop platform that supports personalized health in various aspects. While currently focused on glucose, they aim to explore other biomarkers and factors that contribute to overall well-being. The immediate next steps for the company involve expanding the team and refining the product to provide even more meaningful insights to users. Their ultimate goal is to create a positive impact on people's health trajectories and reverse the metabolic health crisis.
We sit down with Sam and Andrew who, since meeting during On Deck, have gone on to co-found a startup called Levels together. Their goal is nothing short of changing the way the world interacts with food through the creation of a whole new product category centered around metabolic health.
For full show notes, links, RSVPs to live podcast recordings and more visit thedeepend.substack.com
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