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What are the major drivers for building embedded analytics applications? I interviewed Spencer Taylor, Co-Founder of Astrodata, at Small Data SF, and his insights were incredible! We covered some key drivers, starting with data monetization, where companies not only sell data but also enhance their products with analytics, creating stickier experiences for users. Spencer shared how this can open up new revenue streams and reduce churn, making data an even more valuable asset. We also dug into challenges, like finding tools with scalable pricing models and the importance of building proof of value mechanisms. The closer companies can get their data to actionable insights, the more value they can demonstrate to customers. And of course, we talked trends! Spencer is especially excited about the potential of client-side analytics, like the MotherDuck - WASM integration, which promises to make user experiences smoother and more responsive. #data #ai #smalldatasf #theravitshow