Mark Roberge - How to Build a Sales Engine That Works

Episode Description: In this episode of the ScaleX™ Insider Podcast, we sit down with Mark Roberge, former CRO of HubSpot, author of The Sales Acceleration Formula, and co-founder of Stage 2 Capital. Mark shares his game-changing insights on scaling businesses, achieving product-market fit, and building a high-performing sales engine.

As a MIT-trained engineer turned sales leader, Mark brings a data-driven approach to revenue growth. He breaks down:

✅ Why scaling is a privilege, not a right ✅ The three key stages of scaling – and why most businesses get them wrong ✅ How to define and measure product-market fit with real-world examples ✅ The critical role of leading indicators in sales and retention ✅ Why founders must master go-to-market fit before scaling ✅ The science behind hiring and training sales teams that drive exponential growth ✅ The biggest scaling mistakes businesses make—and how to avoid them

Whether you're an entrepreneur, CEO, or sales leader, this episode is packed with practical frameworks and actionable strategies to scale with confidence and clarity.

🎧 Listen now and learn how to scale like a pro!

Connect with Mark Roberge:

🌐 Website: https://www.stage2.capital 📚 Book: The Sales Acceleration Formula – https://www.amazon.com/dp/1119047072 🔗 LinkedIn: https://www.linkedin.com/in/markroberge/ 🐦 Twitter: https://twitter.com/markroberge

About Simple Scaling & ScaleX™ Insider Podcast:

ScaleX™ is a platform designed to help SME leaders scale with purpose using the proven ScaleX™ Framework. Hosted by Brendan McGurgan, the ScaleX™ Insider Podcast brings insights from world-class entrepreneurs and business thinkers.

📌 Learn more about Simple Scaling: 🌐 Website: https://www.simplescaling.com 🎙 Podcast Episodes: https://www.simplescaling.com/podcast 📩 Newsletter Signup: https://www.simplescaling.com/newsletter 🔗 LinkedIn: https://www.linkedin.com/company/simple-scaling

🎧 Subscribe & Listen on Your Favorite Platform: 🍏 Apple Podcasts: https://podcasts.apple.com/ 🎵 Spotify: https://spotify.com ▶️ YouTube: https://www.youtube.com/@SimpleScaling

🚀 If you enjoyed this episode, please leave a review and share it with fellow business leaders!