The e-commerce space is growing increasingly saturated with competition, and “content is king” has never been a truer statement. Selling effectively can no longer be achieved by simply introducing a quality product into a given market and hoping consumers catch on. It requires brand development, strategic content, and diligent consistency.
In this week's episode, we dive a little deeper into what this means and highlight some of the key considerations that an online seller should be mindful of when launching a new brand, or product(s) to an online marketplace. Join content experts Pablo Solar-Sanchez and Daniel Rodriguez as they unpack what it means to optimize your brand’s e-commerce content, as well as offer some helpful tips and tricks.
Topics Include:
Tips and tricks to increase overall content - (1:06)
Navigating the Walmart style guide with efficiency - (04:00)
Establishing consistency and standardizing your brand’s content - (05:25)
The importance of your imagery and content & content scores - (07:50)
How does content optimization impact your sales? - (11:00)
Some final tips and tricks - (12:50)
Featuring:
Pablo Solar Sanchez, Walmart Account Manager, Advertising Account Manager, VENDO
Daniel Rodriguez, Content Associate Manager, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for weekly episodes every Tuesday!
➡️YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=5AVLZXLlRNGoi0ywl9rHgw&nd=1
➡️Apple: https://podcasts.apple.com/us/podcast/vendo-podcast-protect-your-brand-sell-more/id1512362107:heavy_check_mark:
Want a FREE audit of your Amazon or Walmart business ($1199 value)? Claim here and one of our specialists will be in touch: http://vendocommerce.hubspotpagebuilder.com/get-in-touch-with-vendo-0
📞 Contact Us:
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Protect Your Brand & SELL MORE!™
#VENDO #ProtectYourBrand #SellMore #Amazon #SellersFunding #Marketplace
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