Inclusion and Marketing 52. Diversity and inclusion data: How to capture and use It to achieve your business goals
Are you capturing and using your own diversity and inclusion data to help you reach your business goals? Many companies do not, and its one of the reasons why so many brands struggle to make real progress with diversity, equity, inclusion, and belonging. Data can help you build an inclusive culture where everyone on your team feels like they belong. And that inclusive culture with a diverse and representative team will enable you to attract and retain the a more diverse customer base that feels like they belong with you.
This episode features my chat with Mandy Price, CEO and co-founder of Kanarys – a technology company focused on providing the tools organizations need to create long-term systemic change around challenges associated with diversity, equity, inclusion, and belonging.
Get the transcript of the episode here
More about Mandy's story and Kanarys
If you want to see more of Mandy's story, watch her episode of the HubSpot for Startups and LinkedIn documentary series "Spiraling Up: The Journey to Become a Unicorn." It's streaming now: