Key factors for sustainability of B2C legal products with Erin Levine

Erin's journey from lawyer to legal entrepreneur and why she can't go back;

What Hello Divorce is and how it was inspired by Australian lawyers;

How technology is saving clients tens of thousands of dollars;

Key differences between traditional practice models and Hello Divorce;

What Erin has learned about people's behaviour during divorce;

The process Erin undertook to develop the products and divorce navigator;

Whether you should build software or buy it off the shelf;

How Erin manages the issue of unauthorised practise of law;

The challenges and benefits of expanding Hello Divorce into more States;

Erin's motivation for transparent pricing and subscription services;

Key differences between marketing Hello

Divorce and a traditional law firm;

How to develop trust online;

As a busy entrepreneur, how Erin maintains her wellbeing;

The one thing that has made the biggest difference to her business;

Erin's definition of legal innovation!