Community + Product-Led Growth with Webflow’s Emily Lonetto | S:2 Ep:16

Guest: Emily Lonetto, Director of Community at Webflow

In this episode, Emily opens up about:

• Why Webflow set aside $10 Million for their Community Grants Program
• How they track value in a way that promotes ongoing investment in grants and some of their biggest wins
• How the Webflow community experiments with personas, segmentation, and triaging product feedback
• The importance of building bridges as a community team supporting PLG initiatives
• Her excitement for trends in sentiment data, co-creation, and community as a strategic function within companies

Additional Links:

• Follow Webflow on LinkedIn