#2024 #Social Media #Strategies: What's Working and What's Next

As we rapidly approach 2025, social media continues to evolve at an unprecedented pace. The landscape is shifting, and it's crucial for marketers to stay informed about where to focus their efforts. Today, let's delve into the latest industry report from Social Media Examiner to uncover which platforms are set to dominate and where your marketing strategies should be aimed.

Here are some golden nuggets you'll get from this episode:

• Facebook remains important for all marketers, with opportunities for brand engagement and audience interaction.
• Instagram is a powerful platform for visual content and effective audience engagement.
• YouTube is becoming a top platform for organic growth and long-term engagement.
• LinkedIn is essential for B2B marketers to establish thought leadership and build professional relationships.
• Twitter is valuable for real-time engagement and customer service.
• TikTok is gaining traction, but its future is uncertain.

00:00 Introduction: The Future of Social Media

00:25 Welcome to Rocky Mountain Marketing QuickCast

00:51 The Importance of Staying Updated

02:39 Facebook: Still a Major Player

04:26 Instagram: Visual Appeal and Engagement

06:44 YouTube: The Power of Video Content

10:15 LinkedIn: The B2B Powerhouse

11:27 Twitter and TikTok: Mixed Sentiments

13:49 Key Takeaways and Final Thoughts

15:31 Conclusion and Call to Action

Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

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