The Revenue Formula

RevOps to VP? Here's why you're not getting promoted

8 snips
May 6, 2025
Why are so many RevOps leaders stuck in their careers? The discussion reveals that excessive focus on tools often overshadows what truly matters to executives. Understanding the CRO's priorities is crucial for career advancement. Sales experience and building strong relationships are highlighted as key assets for RevOps professionals. Additionally, the importance of evolving communication styles is emphasized, along with practical advice for navigating organizational dynamics and fostering trust. Finally, embracing AI and transformational change could open new avenues for success.
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INSIGHT

Tooling Talk Reveals Seniority Gap

  • Talking excessively about tooling reveals a lack of seniority among RevOps professionals.
  • Executives prioritize business impact, not the intricacies of tools.
ADVICE

Speak Executive Revenue Language

  • Communicate with executives about how initiatives increase revenue or reduce costs.
  • Avoid deep details on infrastructure unless it clearly links to business outcomes.
ADVICE

Do Sales To Boost RevOps Impact

  • Gain firsthand sales experience to better understand and influence the sales team.
  • This builds trust and alignment, improving collaboration and results.
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