The Kite Factory’s Simi Gill on Grok Introducing Ads, Google vs Publishers, and Instagram’s New Map Feature 

In this episode of the MadTech Podcast, head of marketing Grainne Reid is joined by head of content John Still and Simi Gill, head of digital at The Kite Factory, to discuss the latest in media and marketing. 

They examine Elon Musk’s plans to bring ads to Grok, Google denying that AI Overviews is killing website traffic, and lawmakers urging Meta to shut down its new Instagram Map.