Female friendships, coming of age and the metamorphosis a girl makes into becoming a woman and her authentic self. The themes behind fragrance Gucci Bloom Acqua di Fiori inspired 15 young female creatives to design and write original works for Gucci’s Instagram. Inside their drawings and images are texts that together tell a story which is sometimes personal, comical and intimate. In this episode, produced in partnership with Man Repeller and their podcast Monocycle, host Leandra Medine sits down with three artists from the project in an eccentric Brooklyn apartment to talk about their work. The artists convey their ideas in diverse ways. Emma Allegretti’s character wants to be like everyone else so she concocts a Acqua Di Fiori potion. She transforms, only to realize her own self is unique and beautiful. Joy Miessi was inspired by her favorite park Hampstead Heath for her series of drawings and words that tell a story about herself and her friends spending time there. Amber Vittoria’s illustrations represent the women around her and her own evolution as a creative.

Read more about the project on: on.gucci.com/GucciBloom_AcquadiFiori
Or at: http://acquadifiori.gucci.com