Good Content with Shannon McKinstrie Relatability in Everyday Content with Instagram Stories and Reels
It’s the end of April 2024 and creating relatable content has been on my mind all week. If you are struggling to post relatable content because you think your life is boring, nothing ever happens, or sharing your daily life just doesn’t come naturally to you, I need you to hear this: you’re not boring, the magic is in the mundane, friend!
In this episode, I’m breaking down my own success with relatable content (yes, we are going all the way back to my early days as a social media manager), how to be relatable even if your life feels too boring to share, and as always, we'll be taking a look at real examples from my Instagram feed.
In this episode we’ll be covering:
- How to actually get intentional in your stories
- How to marketing rule of 7 has changed over time
- Using breadcrumbs and finding a connection point
- Why the first three stories of the day are so important
- Tips for Instagram stories while you’re in launch mode
- What to do when sharing doesn’t feel natural to you
- How I help my clients feel more comfortable on camera
Links + Resources:
Pinned Reel about relatable stories
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