047: Human behavior with Gavin Lew

We’re in the back arc of A76’s season exploring The Human Spark and I was fortunate to sit down with Gavin Lew, Managing Partner at Bold Insight, to discuss how deep behavioral observation helps move ideas forward. Throughout the season I’ve challenged my guests to reflect on how they know when an idea is truly worth pursuing, and Gavin offers a thoughtful perspective on that question. We explore how actionable insights from real people, empathy, and courage are forces that can push ideas ahead and shape better experiences—and why design doesn’t start with ideas, but with understanding. It’s a profound conversation, and one I hope you enjoy.

~ Noel

A76 and its episodes are created by Noel Childs

Season 4 on the Human Spark is produced by Noel Childs
Season 3 on Scale is produced by Noel Childs
Season 2 on Change was produced by Noel Childs
Season 1 on AI was produced by Casey Hudetz and Noel Childs

Our theme music was composed and performed by Stella Solveig
and mixed and mastered by Abbey Nettleton

The outro was read by Trudie and Storey Childs

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