The Colin and Samir Show How much money should I charge? [Creator Support]
Apr 7, 2022
The hosts tackle the pressing question of how much creators should charge for their work. They explore the intricacies of pricing strategies, the evolution of brand deals, and the importance of transparent communication with collaborators. The conversation also dives into fractional ownership in collectibles, and the impact of recent social media shifts. Lastly, they share tips for tech creators to thrive in a crowded market and emphasize the value of merchandise in building community engagement.
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Pricing for Creators
- Base your pricing on your costs, time, and desired profit.
- If your price isn't working, adjust your strategy or target different advertisers.
Viewership Value
- Not all views are equal; audience alignment with brands matters.
- Higher rates come from better audience alignment, not just view count.
Unexpected Fan Encounters
- Samir recounts a gym encounter where a fan pitched him an app.
- This highlights the trade-off between public recognition and personal space for creators.