
Responsive Lab Podcast EP 69: Mid-Level Matters: Turning Overlooked Donors Into Loyal Supporters with Kel Haney
Dec 9, 2025
50:34
In this episode of The Responsive Lab, co-hosts Carly Berna and Scott Holthaus sit down with fundraising strategist Kel Haney, who has made more than twenty thousand asks by phone and helped nonprofits generate over twenty million dollars in mid-level giving.
Kel shares how she went from directing theater in New York to discovering the power of a well-structured donor conversation, and why a simple five-minute call can be one of the most effective tools a fundraiser has.
In this episode, you’ll hear:
Links from the episode:
Learn more about Virtuous at virtuous.org/learnmore and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist
