Side Hustle School

Ep. 3053 - Weekend Workshop: Test, Test, and Test Again

May 11, 2025
Discover the essential role of testing in launching a successful side hustle. Learn practical strategies, including A-B testing, to refine your approach. Hear a fascinating success story of how a simple hobby evolved into a profitable venture. Get inspired to track your progress and experiment for optimal results. This week’s focus is on building a solid foundation for your side hustle journey.
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ANECDOTE

Gabby's Pinterest Success Story

  • Gabby Orcutt made over $40,000 a year posting images on Pinterest by systematically testing her content.
  • She refined her approach by observing data instead of guessing, growing her audience to over 1 million people.
ADVICE

Test One Thing At A Time

  • Always test one variable at a time to clearly identify what causes changes in your results.
  • Avoid changing multiple things simultaneously as it confuses which adjustment made the impact.
ADVICE

Use AB Testing For Optimization

  • Use AB testing to compare two versions of a business element and track which performs better.
  • Continue testing winners against new versions to optimize your business gradually.
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