The TrustMakers Tech Analyst Benedict Evans on How AI Is Reshaping Work, Trust, and Daily Life
Nov 19, 2025
Benedict Evans, a renowned technology analyst and advisor, sheds light on the transformative impact of AI on work and trust. He discusses how AI's adoption varies globally, with surprising enthusiasm in countries like Brazil and China. Evans highlights the invisibility of transformative tech and its role in streamlining tasks such as translation and content creation. He warns companies to approach AI thoughtfully, emphasizing the importance of solving real problems while fostering trust among peers, akin to past debates over calculators.
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AI As A New Kind Of Automation
- AI is a new form of automation that can perform tasks previously impossible for computers, like giving you “infinite interns”.
- Expect waves of democratization where expensive creative and knowledge work becomes cheap and ubiquitous.
Invisible Technologies Become Normal
- When technology becomes fully deployed, people stop noticing it and forget the old ways.
- Expect translation, video and image creation to become massively cheaper and widely embedded.
Jobs Determine AI Fit
- Adoption varies by job type: flexible, optimization-focused roles adopt AI quickly while many roles won't fit current tools.
- Tools must be turned into suitable products for different worker tasks to drive broader adoption.