

75: Asking Clients the Hard Questions
Given the amount of time that most agencies spend on building a new business pipeline, hiring talent, and the amount of time and money that goes into trying to acquire those clients.
There's a big opportunity to be lost once you advance in those conversations.
That moment when you realize your client isn’t ready for what you offer.
Recently on the Innovative Agency Podcast, I talked with Cat Bradley, Founder and CEO of SewEthico, about creating successful relationships between your agency and the clients that you serve.
What we talked about:
- The question agencies aren’t asking
- When it’s fine to frustrate your clients
- 3 reasons to send a client back to the foundational profit models
To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.