What People Don't Know About Franchising ($800K/Week Secret)
Jan 2, 2026
Billy Loesch, founder and CEO of Baya Bar and co-founder of Tarina, shares his journey from a Wall Street failure to a thriving franchise entrepreneur. He dives into the benefits of franchising, the importance of spotting growth opportunities, and the mindset shifts essential for scaling a business. Billy reveals critical insights on creating recurring revenue, common pitfalls, and the significance of operational systems. His expert advice on navigating franchise economics and maintaining brand consistency is a must-listen for aspiring entrepreneurs.
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Life-Changing Beachside Conversation
- Billy Loesch quit Wall Street after seeing an Amazon seller doing massive weekly sales and launched Biobar days later.
- Three days after opening he met the woman he later married, confirming his pivot felt right.
Wall Street Wipeout Triggered Pivot
- Billy lost his entire small-cap oil-heavy book when oil crashed to about $33 a barrel and several issuers folded.
- The wipeout included the $100,000 his father had given him, which devastated him and prompted his career change.
Unexpected Amazon Epiphany
- In San Diego a Dutch LED seller showed Billy his Amazon sales and revealed an e‑commerce path that eclipsed local sales.
- That conversation directly inspired Billy to quit and pursue multiple ventures including Biobar.
