The DigitalMarketer Podcast DigitalMarketer Trends: Virtual and Augmented Reality (VR/AR) Marketing with Mandy McEwen
VR and AR is too costly for a lot of small businesses right now, but we’re going to see more and more brands leveraging it in the weeks and months to come.
Today’s episode is short, sweet, and snackable—and hosted by Mandy McEwen, a.k.a. the LinkedIn Girl, Founder & CEO of Mod Girl Marketing and Luminetics. Mandy is here to tell us all about the latest trends in VR and AR (virtual reality and augmented reality). Companies are trying new ways of standing out, and experiential marketing with VR and AR is a fun way to do that.
Listen in as Mandy shares how brands are winning big with their innovative VR and AR campaigns.
IN THIS EPISODE YOU’LL LEARN:
- Which brand’s AR campaign got 224M+ views in its first day
- How a custom Snapchat filter for a brand compares in price to a Super Bowl ad
- Why AR will take off faster than VR
- Which company leveraged VR to engage with gamers to promote their products
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
OUR PARTNERS:
- Generate leads and improve sales with automated chatbots from Bot Builders
- FREE trial of email and SMS marketing with Sendlane
- Find out your Leadership Trust Score at Ready to Lead.
Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!
Mentioned in this episode:
Generate Leads on Instagram via Automation
Learn how to make money with automated bots even if you don't have a business or product! Visit https://botwebinar.com
[Free Download] DigitalMarketer's Canva Holiday Promo Pack
Grab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!