Independent Business

59: Building an authentic business that supports your mental health with Ashlyn Carter of Ashlyn Writes

Jun 5, 2024

45:59

Is your business supporting your life? In today’s episode, we’re joined by Ashlyn Carter, the founder and CEO of Ashlyn Writes. Ashlyn wasn’t always a business owner, but instead entered this journey due to her mental health forcing her to leave her corporate job.

Listen in as she shares how she confidently integrates her own life stories into her copy, builds systems that support her life, and manages her mental health. Plus she’s even highlighting pricing strategies for entrepreneurs. This episode is jam-packed with so many nuggets that every business owner needs to hear.

Trigger Warning: Please note that this conversation contains a brief conversation about eating disorders. If you are not in a place to listen, we totally understand and encourage you to skip today's episode.

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Important sections of the conversation

[3:03] Leaving a corporate career to start a copywriting business
[9:01] How to develop your story as a business owner
[15:12] Good writers are good noticers of life
[17:29] Taking care of your mental health as a business owner
[22:48] Creating systems so that your business can run without you
[27:49] How to evaluate your pricing
[32:38] How to feel confident when selling your services using strong copywriting
[43:09] The biggest differentiator between the businesses that succeed and the ones that fail

Resources mentioned

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