How to create MULTIPLE successful Youtube channels
May 27, 2024
auto_awesome
Josh, a natural born entertainer, shares insights on managing multiple successful YouTube channels. He discusses his journey, how he ensures sponsorships add value to his audience, and offers inspiring advice for creators. Josh's experience in creating channels with specific purposes and growing a loyal following is highlighted, emphasizing the importance of passion, engagement, and efficient planning in content creation.
Diversifying content across YouTube channels helps reach different audience demographics effectively.
Balancing entertainment and gameplay proficiency is crucial for successful Twitch streaming engagement.
Crafting compelling narratives and fostering audience engagement elevate content from uploads to engaging events.
Deep dives
Creating Multiple Successful YouTube Channels
Josh Strive Hayes shares how he successfully grew multiple YouTube channels, accumulating a total of 1.5 million subscribers. He emphasizes the importance of combining his passion for teaching, entertaining, and video games across different channel offerings to engage diverse audiences. Starting with a love for MMORPGs, Josh's YouTube journey reflects his dedication to sharing valuable content while building a strong online community.
Balancing Gaming and Entertainment on Twitch
Josh Strive Hayes delves into his approach to Twitch streaming, highlighting the challenge of balancing gameplay proficiency and entertainment. He explains the importance of prioritizing entertainment over pure gaming skill to engage viewers effectively. By seamlessly integrating gameplay and interactive chat moments, Josh maintains audience interest and fosters a unique streaming experience that resonates with a diverse range of viewers.
Engagement & Storytelling for YouTube Success
Focused on audience engagement and storytelling, Josh Strive Hayes underscores the significance of crafting compelling narratives in YouTube videos. He describes the art of creating hooks, building a story arc, and delivering satisfying conclusions to captivate viewers' attention. By personally engaging with his community and fostering a sense of shared experience through premieres and live discussions, Josh elevates content from mere uploads to engaging events that unite viewers.
Diversifying Content for Different Demographics
The podcast episode discusses the importance of diversifying content to reach different demographic audiences. The speaker shares their experience in managing multiple channels catering to distinct viewer interests. Starting with an MMORPG-focused channel, the speaker noticed a market cap for such content and decided to create a second channel for nostalgic games. By understanding the unique preferences of each audience segment, the speaker strategically expanded their reach, ensuring each channel consistently delivers valuable content tailored to specific viewer interests.
Monetization Strategies and Career Transition
Another key point highlighted in the podcast is the speaker's journey toward full-time content creation and the transition into a sustainable career. Initially earning through YouTube ad revenue, the speaker shared their cautious approach towards incorporating sponsorships and launching a Patreon to maintain content integrity. Balancing revenue streams with audience value, the speaker emphasized the significance of prioritizing quality content over purely profit-driven decisions. By carefully evaluating opportunities and understanding audience needs, the speaker successfully navigated the challenges of monetization while retaining authenticity and viewer trust.
In the interview Josh discusses what got him into YouTube and overall just tells his story. He has acting experience and that’s one of the things that makes him a natural born entertainer. He’s a “quality” guy through and through. He even discusses that he has a Patreon specifically so he can say “no” to companies that want to sponsor his content. Anything he does with his content has to have real value to the audience.
At the very end, we asked him what he would tell a creator who wants to get their first 1,000 subscribers and he had a long, yet informative and inspiring answer.
Josh’s 3 YouTube channels with specific purposes and a combined 1.5M+ subs
