

Return on Influence: How to Become a Trusted Authority w/ Matt Halloran
In this episode, Rory speaks with Matt Halloran, podcasting expert and co-founder of ProudMouth, about how to create content that get people to know, like, and trust you. Matt shares his journey from a therapist to financial services, highlighting the importance of resilience and optimism after near-death experiences. He explains the concept of "Return on Influence" and why creating genuine connections can be done using digital media and by speaking in your authentic voice. Matt also offers practical advice on using content creation to build trust and attract clients by sharing personal stories and valuable insights. Are you wondering how to turn everyday moments into opportunities for connection? Want to know how to create content that resonates with your audience? Find out the answers to these questions and more in this inspiring episode with Matt Halloran.