Expensive soap 🧼 — Shopify lays off 10% of staff. Unliver hikes the price on a bunch of brands. The Kardashians don’t like the new Instagram.

Shopify’s no-good, horrible, very-bad year only got worse after the company announced it was laying off 10% of its workforce, sending shares cratering by ~15%.

Unilever increased prices across its 400 brands, from Dove soap to Hellmann’s mayonnaise, by 11%, as executives try to battle an “unprecedented cost landscape” without losing customers to cheaper alternatives.

The Kardashians aren’t happy about Meta’s moves to make Facebook and Instagram more like TikTok, but not even their clout is powerful enough to stop the pivot to video.

The Peak Daily is produced by 306 Media Productions. Hosted by Brett Chang and Jay Rosenthal.