The Business of Authority Should You Build A Course?
Jul 16, 2023
54:11
Should you build a course? How do you get started?
Talking Points
- Once you create a course, it’s really hard to change it later
- Formulate a big idea and know your audience for the project
- Writing or speaking can help you get feedback on your ideas and help you get them into shape before creating a course
- Look into your options for where to develop the course
- Shorter courses are easier to sell
- You probably don’t need to communicate everything you know about a subject in one course in order for it to be useful to others
- An outline can be a good way to get started on your course
- Optimize for ease of recording
- Live takes
- Keep editing to a minimum
- Transcripts and video players that allow people to listen at their own speeds are helpful for students
- Self-host or use a hosting service
Quotable Quotes
“I kind of go back to this all the time and it might be just my personal bias, but I feel like writing a lot is almost a necessary precursor.” –JS
“I think maybe one of your questions should be, “where do I want to develop this course?”” –RM
“Any whiff of perfectionism can spiral out of control very quickly.” –JS
“If you’re at all a person who gets into detail, you may decide you really love doing the editing, and that may not be the highest, best use of your time.” –RM
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