

Dana White on McGregor’s Future, Defeating $40-Million Debt, & How he BEATS the Casino
4 snips Jun 5, 2024
UFC President Dana White shares his journey from $40M debt to UFC success. Highlights include early UFC struggles, securing TV deals, the impact of The Ultimate Fighter, managing fighters, innovative business strategies, and setting up challenging fights in the UFC. Discussions on high-stakes gambling, relationships in comedy, and the evolution of MMA training.
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Fleeing Boston
- Dana White fled Boston for Las Vegas after a threat, inadvertently setting up his UFC success.
- This move proved crucial, as it placed him in Vegas at the right time to purchase the UFC.
Chance Encounter
- Dana White's focus on work led him to skip weddings, but attending one reunited him with Lorenzo Fertitta.
- This reunion was pivotal for the UFC's creation, highlighting the role of chance encounters.
Discovering Rogan
- Dana White discovered Joe Rogan through an old tape, recognizing Rogan's passion for UFC.
- He hired Rogan, who initially commentated for free, demonstrating White's eye for talent.