745: Max Lugavere | Going from a Genius Kitchen, to Genius Health, to Living a Genius Life

Entrepreneurs need to stay on top of their game by mentally, spiritually, and physically upgrading their health. Max Lugavere is just the person to make it happen. He is a health and science journalist and the author of the New York Times best-seller Genius Foods, published in 8 languages around the globe. 

Max is also the host of the #1 iTunes health podcast, The Genius Life. Lugavere appears regularly on the Dr. Oz Show, the Rachael Ray Show, and The Doctors. He has contributed to Medscape, Vice, Fast Company, CNN, and The Daily Beast, has been featured on NBC Nightly News, The Today Show, and in The New York Times and People Magazine. 

Dive in and learn how to live a genius life by starting with adopting an ethical, optimal, and informed diet culture. 

Things you will learn in this episode:

[00:01 - 07:35] Opening Segment 

• I welcome Max to the show referencing our previous interview
• Max dispels some common myths about health and health trends
• There is no one size fits all diet or regiment 
• Realize that everyone is different and not everything works for everyone 
• Your diet is not your identity 
• The only reason to go vegan is if you don’t like or can’t have meat
• You can be an “ethical omnivore.” 

[07:36 - 12:27] How to Live a Genius Life: The Ethical and Optimal Diet Culture

• Max gives his perspective on shifting food culture towards ethical standards
• We need to move towards ethics, not completely remove key nutrients
• Sound science still dictates that animal products are optimal for health 
• How to know which meat products are ethical to buy 
• Organic vs. GMO products 
• Look for Free Range and Pasture Raised meat 
• Grass-fed and grass-finished
• Max explains key distinctions in his book Genius Kitchen

[12:28 - 22:11] Build Genius Health by Starting Now 

• Max gives us insight into his life and career before the success of his first book
• Max’s venture into health and especially fitness 
• Marrying a passion for health with his skill in writing and storytelling 
• Max’s turning point and realizations after his mom’s diagnosis 
• We have the opportunity now to prevent future disease
• Be a good model for your kids 
• Instead of being restrictive make healthy food a positive experience
• A quick word from our sponsor

[22:12 - 44:02] Best Strategies for Genius Health

• How to get a hold of more resources from Max
• https://geniuskitchenbook.com/ 
• The health benefits of regular home cooking 
• How to learn more about health
• PubMed
• Get acquainted with science and research for yourself 
• ScienceDaily - press releases
• MedicalXpress
• How to start finding the best fitness and diet plan for you 
• The hidden importance of auditing your sleep first 
• Make sure to celebrate “non-scale wins” 
• Max challenges the soundness of Food Sensitivity Tests 
• The importance of focusing on looking for signs of a Leaky Gut 
• Recommendations on how to heal and improve your gut 
• A look into some of the adverse effects of Gluten
• The incredible importance of taking care of your gut first 
• Max shares his opinion of “Detox diets” 
• The unhealthy relationship with “toxing” followed by “cleansing”
• Detoxify as naturally as possible 
• The benefits of heat and cold stress

[44:03 - 46:19] Closing Segment 

• ThE RaNDoM RouNd 



Want to connect with Max? You can follow him on Instagram, Twitter, and Facebook. Upgrade your life and your health by checking out https://www.maxlugavere.com/. 

Start hiring right now with a $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.

Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.

Right now, Thesis is offering our listeners 10% off your first starter kit when you visit take thesis.com/TRAVIS.

Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. 

Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!

If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.

Tweetable Quotes: 

“You can be an ethical omnivore… It’s my perspective that we don’t change the system by opting out entirely, we change the system by voting with our dollars for the system that we want to see.” - Max Lugavere

“Get acquainted with science and research, I think that’s super important. I think we lack as a population, scientific literacy - that’s a big problem…” - Max Lugavere

Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridge

Our Sponsors:
* Check out Kinsta: https://kinsta.com

Learn more about your ad choices. Visit megaphone.fm/adchoices