20: The rationality of irrationality with Dan Ariely

When was the last time you bought a shirt you didn’t need, just because it was on sale? Or you drank a $5 coffee when there was cheaper coffee across the street? People are irrational, despite our best efforts otherwise, particularly when it comes to money.

On this episode of The Bid, Dan Ariely, behavioral economist, professor at Duke University, and co-founder of Common Cents Lab, speaks about what makes us irrational, and how behavioral economics can help us tackle big issues like savings and retirement. 

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