Pod Save America Kamala Harris’s Winning Message (Ep. 7)
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Aug 11, 2024 
Join Democratic message guru Anat Shenker-Osorio and strategist Michael Podhorzer as they dive into the political landscape shaping Harris and Walz’s campaign. They discuss how swing voters perceive the duo and what messaging can win them over. Highlights include the importance of reclaiming the concept of freedom, the significance of Minnesota's inspirational campaigns, and strategies to engage disillusioned voters. Plus, enjoy insights on the power of humor in political messaging!
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Race Dynamics
- The race is still close and depends on whether it becomes a referendum on Trump's future or Biden/Harris' past.
- Biden stepping aside makes the former more likely by removing the age question.
Jacinda Ardern Parallel
- Jacinda Ardern's 2017 New Zealand victory, where she replaced an older male candidate six weeks before the election, offers lessons for Harris.
- Ardern's success stemmed from revitalizing a stagnant campaign, which Harris seems to be replicating.
Addressing Voter Concerns
- Voters in focus groups express uncertainty about Project 2025's feasibility and a dislike of Trump-bashing.
- However, focusing on the credibility of Trump's threats, not just his personality, can persuade voters.
