9. Measurement is a Change Effort with Peggy Parskey

It's one thing to try and gather a few numbers, it's another to integrate measurement into every fragment of L&D. But yet, this is where measurement becomes most valuable. When integrated, measurement can provide the insights and actions needed to inform decisions. It doesn't just fade away, it endures as a valuable source of quality information. 

This is why today's guest, Peggy Parskey, co-author of Measurement Demystified and other books, insists that measurement needs to be tied to a change effort. But she also insists that starting to measure is better than waiting to know everything. It's a nuanced and flexible necessity for L&D pros today. 

Listen in on my conversation with Peggy to learn more about: 

• Integrating measurement into every fragment of L&D
• The measurement ecosystem model
• Balancing measurement as you build it out
• The changing nature of measurement
• Considering the unintended consequences of measurement
• Determining current organizational capacity for measurement
• Sharing actionable data
• Getting started with measurement in L&D
• Career benefits of learning more about measurement

Peggy Parskey has over 25 years of experience driving strategic change to improve organizational and individual performance. She focuses on team and organizational performance improvement leveraging measurement, management of change and organizational design to ensure sustainable capability. Peggy owns her own consulting firm, Parskey Consulting, focused on organizational improvement initiatives. She is also a Principal Consultant and part-time staff member with Explorance. Her clients are large and midsized firms requiring performance measurement of core business processes including employee engagement, diversity, equity and inclusion, culture change, and talent programs such as training, mentoring, and performance management.

Peggy collaborates with her clients to build sustainable measurement capability to drive continuous improvement. She has co-authored three books on learning measurement as well as several book chapters and magazine articles on measurement strategy, learning analytics and visual storytelling.

Find out more and connect with Peggy Parskey here: 

LinkedIn Book: Measurement Demystified: Creating Your L&D Measurement, Analytics, and Reporting Strategy Book: Measurement Demystified Field Guide Book: Learning Analytics: Using Talent Data to Improve Business Outcomes Find out more and connect with Jess Almlie here: 

LinkedIn Newsletter: L&D Must Change  Website: Learning Business Advisor Consulting