The Marketing Bestie Podcast with zoeunlimited what happens when pick me grows up?
Dec 18, 2025
Explore the impact of 'pick me' behavior in parenting. Discover how viral TikTok clips showcase toxic trends and extreme personalities. Zoe reveals the damaging rivalry some mothers cultivate with their daughters, and how boys are impacted by permissive parenting. Toxic behaviors are linked to narcissism, leading to harmful parenting practices. The discussion also covers the risks of monetizing kids online and the long-term consequences for their privacy. Zoe wraps up with a hopeful call for respectful parenting and awareness.
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Algorithm Elevates Extremes
- TikTok amplifies extreme parenting personalities, not average parents.
- Zoe argues this skews perceptions and normalizes toxic behaviors to viewers.
Pick-Me Roots And Parental Risks
- 'Pick me' behavior centers on gaining male validation by denigrating other women.
- Zoe links this trait to potential escalation when pick-me girls become parents.
Parenting Through Narcissistic Lens
- Pick-me mothers may view daughters as competitors and sons as trophies.
- Zoe warns this dynamic can cause rivalry, favoritism, and unhealthy attachments.