The Exposed Negative S2 #3 - Negotiating 101 w/ Bill Cramer
5 snips
Jul 13, 2022 Bill Cramer, founder and CEO of Wonderful Machine, discusses how the company serves photographers and the industry at large. Topics covered include pricing, licensing, working with budgets, and negotiation. They also explore the role of traditional photo agents, the debate on college education for a photography career, and effective marketing strategies for photographers.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 2min
The Journey into Photography
01:42 • 14min
Traditional Photo Agents and Their Services
15:50 • 17min
Is College Necessary for a Photography Career?
32:40 • 14min
Working with Machine Photo Editors: Charging and Billing Process
46:50 • 2min
Expanding Staff and Global Reach
48:48 • 10min
Investing in CRM, Effective Marketing Strategies, and a Cautionary Tale
58:38 • 3min
Creative Marketing Ideas for Photographers
01:01:08 • 26min
Wonderful Machine's intel section and future plans
01:26:41 • 9min