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The Hustle Daily Show

Gourmet convenience: tapping into the $214B snack market and more

Jul 22, 2024
Explore the rise of gourmet convenience in the snack market driven by Gen Z and Millennials, innovative products like hot sauce subscriptions, unique flavors like Ube, and the growing $200 billion snack industry. Learn about consumer trends, entry points into the market, hot sauce market challenges, and opportunities to integrate premium foods into different markets.
18:34

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Quick takeaways

  • Gourmet convenience trend drives snack market growth to $214 billion, emphasizing fast and premium food experiences.
  • Consumers seek diverse and healthier snack options, turning snacking into self-care, opening entrepreneurship opportunities in innovative flavors and partnerships.

Deep dives

Rise of Gourmet Convenience and Premium Diverse Cuisine

Consumers, especially Gen Z and Millennials, are driving the trend towards gourmet convenience and diverse cuisine, valuing tasty and fast food experiences. This trend has led to a $214 billion snack market growth with innovations ranging from hot sauce subscriptions to the popularity of flavors like Ube.

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