"Why Experts Matter, Since AI Can't Tell The Truth!" with Eric Sheinkop & Judith Levey Sheinkop

Scott and Hayley first start with co-founders of The Desire Company Judith and Eric on how they have built out this "expert" content enterprise while still being married with kids! Such great advice and so relatable. We then get into how Retail Media affects video content. Why and how the retailers and brands are finding the ROI on what The Desire Company is producing. Influencers are an important part of ecommerce, the numbers are there, having expert videos is not an either or situation, so we find out how and why! Enjoy Always Off Brand is always a Laugh & Learn!

FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email

Guest: Judith Levey Sheinkop

LinkedIn: https://www.linkedin.com/in/judith-levey/

The Desire Company -https://thedesirecompany.com/

Guest: Eric Sheinkop

LinkedIn: https://www.linkedin.com/in/ericsheinkop/

The Desire Company -https://thedesirecompany.com/

TAP INTO AN EXPERT PODCAST: https://thedesirecompany.com/tap-into-an-expert-podcast

QUICKFIRE Info:

Website: https://www.quickfirenow.com/

Email the Show: info@quickfirenow.com

Talk to us on Social:

Facebook: https://www.facebook.com/quickfireproductions

Instagram: https://www.instagram.com/quickfire__/

TikTok: https://www.tiktok.com/@quickfiremarketing

LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/

Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin: https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451

HOSTS:

Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC.

LinkedIn https://www.linkedin.com/in/summerjubelirer/

Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/

Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley lives in North Carolina.

LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/

Huge thanks to Cytrus our show theme music "Office Party" available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic

Instagram https://www.instagram.com/cytrusmusic/

Twitter https://twitter.com/cytrusmusic

SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg

APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449

"Always Off Brand" is part of the Quickfire Podcast Network and produced by Quickfire LLC.