
The Impulso Podcast E24: GoTo launches GoPay app, TikTok Shop’s logistical dilemma and a Chinese tech investment ban for the US
11 snips
Aug 11, 2023 Explore the launch of GoTo's standalone GoPay app, designed to streamline e-wallet services in Indonesia. Compare WeChat's social features to Alipay's functionality and discover the fragmented e-wallet landscape. Dive into TikTok Shop's challenges and its rivalry with traditional e-commerce, and debate whether TikTok should invest in logistics. Finally, reflect on the tensions surrounding recent US tech investment restrictions in China. This lively discussion touches on the evolving digital market!
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GoPay Targets Lightweight, Outside Users
- GoPay's standalone app targets users outside the Gojek/Tokopedia ecosystem and devices with limited space.
- A quarter-sized app aims to reach customers who want a simple e-wallet experience without super-app features.
China’s Two-Wallet Contrast
- Crystal compares China’s two dominant wallets: WeChat Pay inside a social app and Alipay as a standalone payment app.
- She explains Alipay jumps users out of ecommerce to confirm payments while WeChat Pay is used inside the messaging app.
Fragmented Indonesian Payments Market
- Indonesia's payments market is fragmented with many players like GoPay, ShopeePay, Dana and LinkAja.
- That fragmentation makes the optimal super-app vs standalone wallet strategy unclear for GoTo.
