The Pitch #162 Jungle: Your AI Study Coach
25 snips
May 7, 2025 
Julian Alvarez, CEO of Jungle, an AI study app aimed at transforming students into super learners, shares his ambitious vision. Alongside investors Jesse Middleton and Kate McAndrew, they discuss Jungle's innovative, interactive approach to studying, comparing its potential to that of Duolingo in education. The conversation also navigates the challenges of securing startup funding and highlights the crucial role of AI and gamification in engaging students. Together, they explore scaling ambitions and the balancing act between growth and user experience in the EdTech space.
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Founder’s Personal Breakthrough Story
- Julian changed his habits drastically after attending a personal development seminar.
- He stopped playing video games and adopted healthy routines like reading and meditating.
Leverage Content and Ads for Growth
- Use content marketing on TikTok, Instagram, and paid ads as primary acquisition channels.
- Empower user creators to produce high-volume content to massively boost reach and engagement.
Freemium Model Drives Revenue
- A freemium model with tiered monthly plans boosts conversion to higher pricing tiers.
- Offering unlimited usage and feedback pays off with strong revenue and annual subscription uptake.