Today, Explained

Tiktalk therapy

13 snips
Jun 10, 2024
Rebecca Jennings, a Senior correspondent at Vox, discusses how TikTok is revolutionizing therapy talk, sparking conversations on mental health. George McCary, Director of the DeWitt Wallace Institute, raises critical points about the mental health crisis and how traditional therapy is being reshaped by social media influencers. They explore whether quick scrolls through therapy TikToks can truly address deeper issues. The chat also highlights the challenges in mental health care amid rising crises, especially for vulnerable populations.
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INSIGHT

TherapyTok

  • "TherapyTok" utilizes TikTok's algorithm to gain followers.
  • It often involves visual hooks, trending memes, and personal branding.
ANECDOTE

TherapyTok Examples

  • Dr. Julie uses visual hooks like flipping hourglasses or candy.
  • Therapy Jeff gives dating advice and discusses attachment styles.
INSIGHT

Monetization in TherapyTok

  • Therapists' income is often limited by insurance companies' set rates.
  • Influencing allows therapists to earn significantly more, sometimes 8-9 times their client income.
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