In this episode of The Media Machine Podcast, host Johanna Salazar dives into the legal challenges surrounding AI, deepfakes, and data privacy with veteran trial lawyer and strategist, Luis Salazar. The conversation delves into the complexities of defining deepfakes legally, the role of AI in creating fabricated evidence, and the dangers of diminishing trust in media and legal systems. Luis also highlights his involvement in data privacy and the development of Rule 707, which aims to govern AI-generated evidence. The discussion covers the profound impacts of AI on media, legal precedents like the 23andMe case, and the importance of building robust protections for creators and consumers alike. They wrap up with insights on balancing technological advancements with ethical considerations and practical steps creators can take to protect their work in a rapidly evolving digital landscape. Don't miss this deep discussion on the intersection of technology, law, and media.

SHOW NOTES

00:00 Introduction to Deep Fakes and Legal Challenges

00:41 Introducing The Media Machine Podcast & Legal Expert, Luis Salazar

01:47 The Legal Landscape of AI and Synthetic Media

02:56 The Impact of Deep Fakes on Trust and Society

08:59 Legal Protections and Rule 707

12:03 Consumer Data Privacy and 23andMe Case

23:08 Luis' Lawgile Method in Law and Technology Adoption

27:48 Future Trends and Legal Considerations

32:54 Personal Reflections and Closing Thoughts

35:51 Conclusion, Social Plugs & Credits

WEBSITE LINK

https://mediamachinepodcast.com

SOCIALS LINKS

Instagram: @themediamachinepodcast

TikTok: @themediamachinepodcast

Facebook: @themediamachinepodcast

X/Twitter: @themediamachinepod

PODCAST LINKS

YOUTUBE

ABOUT THE PODCAST

This is The Media Machine - where media, business and innovation intersect. Host Johanna Salazar will explore the future of content, technology, and entertainment through the lens of four key pillars - process, profits, people and planet. Through insightful conversations with visionaries, disruptors, and pioneers, The Media Machine unpacks the challenges and opportunities shaping the next era of media.

#MediaMachine #TheMediaMachinePodcast #MediaMachinePodcast #JohannaSalazar #LuisSalazar #SalazarLaw #ColeSchotzPC #23andMe #Deepfake #Rule707 #LawgileMethod #AIIntelligence #FutureOfMedia #InnovationInMedia #MediaBusiness #ContentCreation #TechAndMedia #MediaDisruptors #BusinessOfEntertainment #MediaStrategy #EntertainmentBusiness #MediaPioneers #MediaIndustryInsights #MediaAndTech #TechInEntertainment #MediaRevolution #CreatorsAndInnovators #NextGenMedia #MediaTrends #SustainableEntertainment #MediaConversations #Mediapodcasts #MediaBusinessPodcast

AI vs. Truth: Luis Salazar on Deepfakes, Data, and the Legal Battle for Media Integrity