Shop Talk: A Huge Marketing Opportunity For Print Shops Is Customer Service

Bruce from Printavo and Steven from Campus Ink discuss why customer service is a HUGE marketing opportunity for custom print shops. Your shop CAN compete against multi-billion dollar operations!! How? High-quality, consistent, personal, customized service for every customer: https://www.printavo.com/blog/customer-service-is-a-marketing-opportunity This simple exercise makes mistakes, spoilage, and shipping problems so much less stressful: "Write out on one page how your shop responds to issues. Here's our policy. Here's our script. When a new employee comes in, you hand it to them. [...] Then it's standard operating procedure."