What's up Rock Nation, today we're breaking down how we're approaching social media in 2025. Let us know which tip or strategy is your favorite, and if you're team short form or long form.
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Timestamps:
0:00 - Intro
0:35 - One Handed Crack
1:25 - "If you do not attack social in these next five years, you will pay the consequences”
3:06 - Should you niching down?
5:26 - Dial in your positioning
6:39 - Create Content That Feels Native to the Platform
7:59 - How to win on Linkedin
12:39 - Tips for native platform posting
13:54 - Short-Form for Growth, Long-Form for Trust
17:01 - Confirming the click through YouTube Titles + Thumbnail
19:07 - Series content is making waves
21:44 - Remember that YouTube is a search engine
23:37 - Use a call to action
24:01 - Show More Personality, Less Over-Produced Content
25:50 - Post Less, But Make Each Post More Intentional
28:55 - Overcoming burnout
29:51 - Micro-Niching Will Beat Generalized Content
31:40 - Lean into the Data (Without Letting the Algorithm Control You)
32:38 - One for them, one for you
33:51 - Prioritize Consistency Over Bursts of Inspiration
36:38 - Instagram Stories hack
37:59 - Master the Art of Repackaging Content
39:02 - How to repurpose long form content
40:22 - Keep a content bank
42:42 - Build a Community, Not Just an Audience
46:05 - Take Control of Your Audience (Don't Rely on Social Media!)
If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.
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