

RS319: Mastering LinkedIn Video Content
Clearly Design works in every aspect from branding to marketing, from product to promotion. Go to Clearly.Design for a discount on his monthly design subscription service. Tell him that Rogue Startups sent you.
Danny DelVecchio joins Craig today to discuss creating, posting, and uploading video content on LinkedIn. In today’s conversation, you’ll discover how to overcome challenges in creating compelling video content, even if you lack confidence on camera. Uncover the essentials of selecting the right gear to kickstart your video journey and crafting timeless content across various platforms. Gain insights into balancing visual appeal with clear messaging and discover influential LinkedIn users worth following.
Do you have any comments, questions, or topic ideas for future episodes? Send Craig an email at podcast@roguestartups.com. If you feel like our podcast has benefited you and it might benefit someone else, please share it with them. If you have a chance, give Rogue Startups a review on iTunes. We’ll see you next week!
Highlights from Craig and Danny’s conversation:
- Tips for creating videos when your on-camera presence is lacking
- Why people don’t create video content on LinkedIn
- Essential gear and tools for getting started with video
- Creating evergreen content across multiple platforms
- Choosing assistants and social media managers
- What happens when you overemphasize graphics over your message
- Top LinkedIn users to learn from
- Batching recording sessions each week/month
- Maximizing engagement with LinkedIn connections
- Look for things that people are excited about and start conversations about it
- Three styles of video everyone should be creating: educational content, content that builds trust, and sales content
A Little About Danny:
Danny elevated founders with social video. He is also a father, husband, business owner, and coach.
Links & Mentions from This Episode:
Rogue Startups Resources:
Follow Craig on Twitter/X