#300: Unlock Success: He Makes $10k/Month Selling Online Cooking Classes

Oct 18, 2023

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In this episode of The Blogger Genius Podcast, I interview chef and food blogger, Adam Sobel, from the blog Cinnamon Snail.

We discuss how Adam monetizes his blog mostly through selling online cooking classes and a successful cooking class membership program.

Adam shares insights on video production, promotion, and using Facebook ads to drive traffic and sign-ups. He also talks about his journey from working in restaurants to launching his own food truck, and eventually offering online cooking classes.

Adam emphasizes the importance of understanding customer lifetime value (LTV) and customer acquisition cost (CAC), and the benefits of a membership model for generating recurring revenue. He encourages authenticity and understanding your audience for success.

The Benefits of a Membership Model

Adam and I discussed the benefits of having a membership model for generating recurring revenue. Memberships create a sense of community and provide a reliable source of income. They also eliminate the need for additional marketing expenses.

Starting a Class or Workshop: It's Easier Than You Think

Adam suggests that starting a class or workshop can be done with relatively simple equipment, such as a DSLR camera. He shares his setup using multiple cameras but mentions that even a laptop or iPhone can do the job.

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MiloTreeCart, the Best Tool for Non-Techies to Sell Digital Products

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