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Best Of Sales Skills Podcast

📫 👩‍💻How to follow up via email. 10/10 response rate. (Micro episode)

Jun 6, 2022
Learn a tactic to gauge prospect interest after presenting the price and details, by using the phrase 'slow go or no' in an email.
03:31

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Quick takeaways

  • Using a 'go, slow, no' email approach can help determine a prospect's readiness to move forward and uncover their objections or challenges.
  • The effectiveness of the 'go, slow, no' email lies in its directness without being rude, making it easy for prospects to respond and uncover underlying challenges.

Deep dives

Determining Prospect Readiness

One tactic to determine whether a prospect is ready to move forward or not is to use a simple and direct email. In the email, you ask them if they are a 'go,' 'slow,' or 'no' in proceeding with your offering. This approach helps to uncover the real objections or challenges the prospect has, such as raising money or signing documents. By using this tactic, you can keep the momentum in your pipeline and quickly identify the prospects who are serious and those who are not.

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