Morning Brew Daily Google Won’t Have to Sell Chrome & Kraft Heinz Breaks Up
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Sep 3, 2025 Google celebrates a legal win, allowing it to keep Chrome amid antitrust concerns, while Kraft Heinz opts for a significant breakup. The conversation also touches on shifts in leadership at Nestle and PepsiCo, showcasing the challenges these brands face. Fast food giant McDonald's seeks to stay relevant with new value meals. Plus, find out about the rising trend of video game adaptations in entertainment, reflecting the changing landscape of corporate strategies and consumer interests.
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AI Sways The Google Antitrust Outcome
- The judge avoided forcing Google to spin off Chrome and allowed distribution payments to continue with limits.
- He cited AI-driven market changes as a reason to let market forces play out rather than impose drastic remedies.
Apple Is A Major Winner In Ruling
- Apple benefits because it can continue receiving large default-search payments from Google.
- The judge warned payments can't require exclusivity, but allowed the overall partnership to persist.
Kraft Heinz Splits To Rescue Growth
- Kraft Heinz will split into two companies separating condiments and struggling North American staples.
- The break shows scale-plus-diversity didn't fix declining consumer demand for processed foods.