In this podcast, Iain Hamilton, Head of Creative Industries for Highlands and Islands Enterprise, discusses the leadership of creative projects and initiatives. Iain is a senior leader who works with the Scottish Government’s economic development agency – Highlands and Islands Enterprise. At the core of his work is a successful global project, XpoNorth, a unique event bringing together the creative and tech sectors to explore opportunities, identify trends, and find new business opportunities. XpoNorth attracts delegates from around the world ranging from multi-nationals to micro-businesses. Due to COVID-19, it has transformed to a digital community with lessons to be learned for all leaders. This is a conversation about the human element, digital capacity, networks, and the creation of economic value when business and government collaborate.